Is this the way you want your story to end?
This home in Sandwich was on the market for nearly a year when we took over the listing. Managed by both off Cape and on Cape brokers, we knew we had a challenge promoting a property that had been available for such an extended period of time.
The first thing we did was provide the sellers — who had relocated to California — with a list of items that needed to be addressed and might have impacted opinions of the home when it was shown.
For example, new carpeting had been installed, but there were several places where the workmanship could have been better. (It was fixed.)
We also discussed price and provided the sellers with a realistic assessment of the market and where their home fit versus the competition.
Next, we organized a mega-open house featuring complementary ice cream from Cape Cod Slush and Ice Cream. To promote the event, we went door-to-door to about 100 homes in the area talking with neighbors about the house and leaving flyers.
We also promoted the home aggressively on our social media platforms and were backed up by print ads sponsored by Today Real Estate.
We had a well-attended open house and sold the property in 12 days, after it was available for nearly 12 months!
While we can’t guarantee the same results every time, our successful marketing plan could help us sell your home quicker than most.
If you’re thinking of putting your home on the market, please contact us. We’d appreciate the opportunity to share with you our experience tested marketing approach.
Please call us at 508-568-8191 or email us at [email protected]
In last week’s posting, we talked about the bad advice some potential new home owners are being given by well-meaning family and friends to delay their purchases, because prices are going to drop.
(We’ve also heard the same line of thinking from a few “savvy” older buyers, too.)
Our friends at industry resource “Keeping Current Matters” prepared the follow graphic outlining the cost of waiting.
We can all agree that it doesn’t make any sense to wait when the result is spending more money.
While it remains a sellers market, good values are available to buyers, who are pre-approved and realistic about what they need and can afford.
Let us know how we can help…
October is Breast Cancer Awareness Month. We hope you’ll consider supporting one of the many organizations that work to find a cure and assist those who are impacted.
For more information about breast cancer, please visit Cape Cod Healthcare.
Enjoy your week…
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